When Junior High students Babe and Kenzie develop a best-selling game called Sky Whale for a school project, they soon realize that they have a profitable business on their hands. The company Game Shakers, which the show is named for, is created as a result. But running a business isn’t always easy, especially at such a young age.

There are lessons to be learned by people of all ages in running a business, and Game Shakers teaches these to us fans using humor, drama, and fun. Here’s how the Nickelodeon show demonstrates what to do (and what not to do) when you’re a kid that runs a company.

Choose your music—and partners—wisely.

In “Game Shakers,” Babe and Kenzie’s game samples a song by a rapper Double G, played by an all-grown-up Kel Mitchell, that they don’t have the rights to use. Double G even tries to take them to court over the incident!

Gaming, media and tech companies should always be careful to only use music they have the rights to, or else to pay and credit artists when they use their work. Luckily for Babe and Kenzie, they were able to take on Double G as an investor and partner—a wise choice due to his superstardom and connections.

Don’t blow your money on cool leather jackets.

Starting a business sometimes generates what seems like a lot of money up front. But in fact, startups are rarely profitable immediately. In “Game Shakers,” Babe ends up blowing her cash on a jacket that she later loses while Kenzie buys a square watermelon with her share.

In general, profit from a new business should be used to pay workers, maintain operations, and grow the company. But the elusive square watermelon and hot pink leather jacket would tempt us, too.

Don’t let hackers make you scream.

Whatever your company’s service may be, it’s important to keep its products and information safe in case of terrifying accidents. This means keeping backups of all of your files and encrypting them so that hackers can’t steal anything.

The kids of “Game Shakers” made these mistakes so we don’t have to. When Kenzie’s laptop is destroyed, the gang has to sneak into Double G’s office to retrieve the only existing copy of a new game called Dirty Blob. In another moment of horror, an Alaskan hacker leaks their game Nasty Goats online, and refuses to take it down unless they get him a mac-and-cheese date with a news anchor. Never let an Alaskan preteen blackmail you into anything, even and especially if it involves a cheesy dinner.

When promoting yourself, stick to the script.

When you run a company, you may get the opportunity to go on TV to promote your business. That means being prepared on what to say, and not confusing a dream you had with a product you offer. When Double G goes on The Helen Show, he does just that by promoting a game called Tiny Pickles which he invented in his slumber.

Though the gang is eventually able to turn an existing game into the one he accidentally promoted, a better idea is to know exactly what to say and practice it beforehand. Keeping a dream diary might not be a bad idea either. Or just ham it up in a pile of donuts, like Double G’s son Triple G.

Make the best of what you have.

Busy business owners go to a lot of meetings, which means being prepared with all of the paperwork and props you need to present or pitch. Inevitably, something will go wrong and you’ll need to take a deep breath and come up with a new plan.

Whether in response to an explosion or bad traffic, it’s important to fix mistakes creatively instead of giving up. For example, when the team leaves boxing gloves behind when meeting with gaming company Tekmoto, Babe improvises using a bra stuffed with bread, impressing Tekmoto and nabbing them a deal. Businesses that turn accidents into innovations almost always come out ahead, or in this case, a-bread.

For more tips on running a business, don’t forget to catch “Game Shakers” on Nickelodeon.


Game Shakers” is an American live-action sitcom, created by Dan Schneider, currently airing on Nickelodeon. The series stars Cree Cicchino and Madisyn Shipman as pre-teens that start a multimillion dollar gaming company and take on a rap superstar, played by Kel Mitchell, as their business partner. The series is produced by Dan Schneider, an American actor, TV and film actor, and producer.

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